LITIR MARKETING
Email Marketing that Works for You.
We design and implement practical email marketing strategies that work. Whether you need hands-on management, strategic support, or training to build in-house capability, Litir Marketing helps you create consistent, trust-building communication that converts subscribers into customers.
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Led by Liz Maguire, an experienced email marketing strategist, trainer, and lecturer in marketing and entrepreneurship, Litir blends real-world execution with education to help businesses grow sustainably.
WHAT WE DO
Email Marketing Support
Email marketing is one of the most powerful tools your business has, but it’s often the first thing pushed to the bottom of the list. Meanwhile, your social media following is growing, engaging, and scrolling — but not necessarily becoming customers.
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That’s where Litir Marketing comes in.
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I help founders and small agencies turn social media attention into email subscribers, and subscribers into a connected, engaged community. Whether you want full support managing your email marketing or prefer to build confidence through expert-led guidance, we’ll create a strategy that helps you grow your list, strengthen your brand, and generate sustainable revenue beyond the algorithm.
Training & Lecturing
I lecture in International Marketing for the CEA CAPA programme in Dublin and deliver practical marketing and entrepreneurship training through The Entrepreneurs Academy for organisations including Local Enterprise Offices and Education & Training Boards.
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Whatever the type of classroom, when I am facilitating a session for college students, founders, or mentoring one-to-one, my focus is always the same: making the material clear, relevant, and immediately actionable.
Photo: www.photobooksbyluiza.com
Ask Our Clients
Listen Here
'Thrive Online' Podcast with .ie
In episode 3 of the 'Thrive Online' podcast from .ie, host Seán Tobin speaks with Liz Maguire, Director of Litir Marketing and Managing Director of Littus.
The discussion focuses on the importance of websites as a core digital asset for SMEs, as well as practical international marketing and U.S. market entry strategies for Irish businesses.
Key themes include digital strategy, market research, networking, and cultural awareness when scaling into the United States.
'The Persuaders' on Dublin City FM
Alex Gibson hosts The Persuaders, Ireland’s longest-running business programme on Dublin City FM, featuring a conversation with Liz Maguire, Director of Litir Marketing.
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The discussion explores email marketing for marketers, including upcoming trends for the channel, the ongoing social media versus email debate, and international differences in email strategy.